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Who We Are

Southsource Advisors is proud to be a real estate services platform that connects passionate advisors with individual opportunities that spark innovation, drive growth, and pave the way for long term success. Together the team brings over 15 years of combined experience in both landlord and tenant representation.

 

Transparency and authenticity is what sets us apart. Who you see is who you get. Our Advisors are committed to your goals. The experts below will be working with you every step of the way.

Lawrence Gellerstedt IV

President

Lawrence, known by most as “LG,” was born and raised in Atlanta and is a graduate of The University of North Carolina at Chapel Hill. LG has a proven track record of working strategically with clients to make informed real estate decisions that prioritize their specific KPI’s. With more than 10 years of experience serving landlords and tenants in the commercial real estate space, LG has worked across some of the largest platforms in the world including Cushman & Wakefield and WeWork. LG oversees all of Southsource’s brokerage activities and leads the company’s tech investment strategy. With a passion for building authentic and lasting relationships, LG founded Southsource in 2020 to provide a more personalized and flexible solution for both tenants and landlords in the Atlanta market.

 

LG resides in Kirkwood with his wife Jessie, son Calvin, and two dogs Trout and Dove. As a fourth generation Atlantan, LG is passionate about giving back to the community and actively supports the Leukemia & Lymphoma Society, Southern Poverty Law Center and the Human Rights Campaign. When he’s not on the golf course, LG enjoys watching the Braves and coaching his son’s baseball team. 

Paul Tortora Jr.

Senior Director

Born and raised in the Northeast, Paul Tortora is a graduate of Saint Michael’s College and launched his commercial real estate career in the most complex market in the world, New York City.  Paul has extensive experience working with tenacious occupiers, most recently at WeWork, where he helped execute one of the largest expansion strategies in history. Paul specializes in landlord representation and is passionate about creating customized, innovative strategies that drive long-term growth for his clients.

 

Though he once lived in Australia and most recently Manhattan, Paul is thrilled to be a new Atlanta resident and resides in Buckhead with his partner Carrie. Not quite ready to adopt Atlanta sports teams, Paul remains a devout New York sports fan and can be found watching the Giants, Rangers and Yankees in his spare time.

Bryce Metcalf

Director

Born and raised in Atlanta, Bryce comes from a long line of real estate professionals. His diverse professional background focuses on asset management, acquisition, and tenant representation, with experience from Piedmont Office REIT, Colliers, and WeWork. Bryce brings a unique perspective to Southsource through his expertise in scale and advisement of high-growth technology tenants.

After attending The University of Georgia, Bryce made his way back to Atlanta and now lives in Inman Park. As a life-long learner, he fills his free time with astronomy, physics, and chemistry knowledge. When he’s not learning new things, he enjoys the outdoors, gardening, and freestyle rap music.

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1427 Mayson Street NE

Atlanta, GA 30324